A New Reflection – Dr. Wallace, Plastic Surgeon

website design

Dr. Wallace, a Dallas plastic surgeon, needed a website that solidified his medical practice's branding of "A New Reflection" – the concept and representation of what he does, creating "new reflections" for his clients. We created a layout that incorporated visual elements to accomplish this – a woman's face emerging from the water, representing a new beginning, a re-birth. Our assignment included implementing a content update solution that would allow his assistant to update the website on an ongoing basis. To do this, we created iFrames that call for text from easily-updated MSWord documents. We also created a template that pulls in outside website content for online loan applications and incorporates it within his website.

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