Subaru of America

website design

Subaru of America needed a dynamic "Virtual Showroom" microsite announcing the accolades for their Impreza WRX – from Car & Driver, Automobile Magazine and Edmonds.com. We created the theme "Life in the fast lane has it's rewards", created multiple interactive subpages that allowed the visitor to discover the WRX's complete line and features, as well as the ability to compare the WRX to other vehicles. We also incorporated a call to action with a "Virtual Testdrive" and dealer locator, as well as an online dealer quote based on an interactive "Build Your Own" component. We also created multiple online banners and a html email campaign to drive visitors to the microsite. Work performed for Temerlin McClain.