Award Winner

Subaru of America

interactive design

We created this "Outsmart The Competition" campaign to showcase Subaru Outback's latest vehicle comparison ratings. The campaign included banner ads, a HTML email, as well as the Subaru Outback microsite. We also created a full-page layout on the Yahoo Autos website. Vehicle side-by-side comparisons showed how the Ouback Limited was superior to the Jeep Grand Cherokee, the Lexus RX, and the Ford Explorer in the categories of MSRP, AWD, Miles Per Gallon, Legroom, Airbags, and Leather Upholstery 'standard'. Work performed for Temerlin McClain.