McReynolds Law Firrm

logo design

Huge Advertising was asked to create true Branding for their practice -- one in which is focused entirely on 'auto subrogation' in 'Texas'. The obvious usage would be to use a Texas icon -- but this is so overdone, we felt we must present it in a fresh, new way that had never been done before. We created a design that uses the highway and city grid to represent vehicle travel, and sliced the state off on the right side to make it more of an 'design element' rather than your typical Texas shape. We extended this unique Branding into the design of their website