American Airlines - Commercial Airline

As an introduction to their newly added flight service from San Jose to Taipei, American Airlines needed us to create a webpage that would not only introduce the new service – but also display their newly added sleep seats. We took it one step further. We created the campaign "220 degree Longitude – The shortest distance between San Jose and Taipei is a straight line". This branding carried over to the online advertising with banners driving customers to this page. The campaign was a huge success with over 40,000 business traveler bookings in a 3-month period. Work performed for Temerlin-McClain.